Ready-to-publish press releases are not easy to get published.
Editors of newspaper and magazines get flooded with
press releases daily, but how do we make yours stand out?
At Talks, we’ll create engaging press releases
for each publication and editor to suit their
publication’s tone and content, making
sure your company gets published.
There are tonnes of press release distribution networks, many with fixed pricing or guaranteed features. However, most of them deliver poor results with articles that are pre-written by them and are not fully indexed.
At Talks, we deliver unique campaigns for each of our customers. We select the publications and we do the groundwork to make sure you get featured as a company or invidiual. With this, we’ll provide each publication with an in-depth press release, photos and anything else they may need to publish a piece on you. Moreover, you’ll have a full report at the end of the campaign.
hello@talks.co.uk
0333 210 0717
We have an in-house team of talented writers that will write a press release for your campaign. We’ve written press releases for variety of industries so you won’t have to worry when it comes to quality and targetting.
Due to the time and costs involved in preparing and carefully curating a press release, we cannot offer a free option. However, if you order a long-term package which includes multiple press releases we can offer a one-time discount that will make your press campaign more affordable in the long run.
We have many options for distributing the press releases. First, there is a basic untargeted press release distribution package we offer which comes in three tiers. This guarantees to have your press release published.
However, we recommend a targeted approach to press release distribution. This process involves us finding the publications that fit your industry and campaign needs. Through this process, we develop a network with publications, including news outlets and magazines that we believe can help you grow. We believe the long-term vision to press attention is the way to go, as the impact is far better than a bulk distribution service without any targeting.
Writing, developing and distributing a press release can seem a daunting process for many marketing managers, publicists and business owners. Luckily at Talks, we have years of experience creating quality press releases whilst also many years of experience receiving press releases from some of the top companies in the world. As a result, we speak the language of the editors and publications, gaining results that matter.
Our formula for developing a quality press release is straightforward: be informative and proactive. Press releases get published because they give information editors want to see and share. Therefore, there is no value in creating a long-winded press release that doesn’t fit the targeted publication. Even worse is bulk distributing a niche press release without directly contacting the person who handles the publication’s targeted topic.
After the initial process of creating a strategy with you, we’ll prepare a press release with all the information required for publishing. This procedure includes imagery, text, links, quotes, videos, and any other type of media it may need. Generally, for this process to work, we’ll give you a set of questions to answer in ways a news editor would and provide you with a folder where you can place any media files we may need.
Finally, we’ll schedule the press release for distribution and run it on the agreed date. After dozens of coffees and general stress, we’ll make sure to send all the responses and published pieces straight to your inbox. We’ll also keep in touch with the editors if we see no response or lack of interest.
