Cost Per Lead Calculator

Find out the cost per click for your campaign by using our very own calculator.

CPL Calculator

Things To Consider

It’s recommended to focus only on qualified leads.

Industries differ in CPL.

Your campaign might not be fully optimised. Look into A/B testing, keyword research, and retargeting.

What is Cost Per Lead?

CPL stands for Cost Per Lead, and by definition, it is the cost of generating a lead. Cost Per Lead is a significant value to measure as it shows how each campaign performs on generating leads and qualified leads. Typically, lead generation is accomplished through sign-up forms.